Unless otherwise specified below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are
not obliged to provide the data. Failure to provide it will have no consequences. This applies only to the extent that no other indication is made with the subsequent processing operations.
“Personal data” is any information relating to an identified or identifiable natural
person.
Server log files
You can visit our websites without providing any personal information.
Every time you access our website, usage data is transmitted to us or to our web host / IT service provider by your Internet browser and stored in log data (so-called server log files). These stored data include, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing takes place on the basis of Art. 6 Para. 1 lit. f DSGVO from our legitimate interest in ensuring trouble-free operation of our website and to improve our offer.
Contact Newsletter
Collection and processing of data when using the contact form. When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you in return. By sending your message, you consent to the processing of the transmitted data.
The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent.
You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation takes effect. We use your e-mail address only for processing your request. Your data will then be deleted unless you have consented to further processing and use.
Use of email address for sending newsletters
We use your e-mail address independently of the contract processing exclusively for our own advertising purposes for sending newsletters, provided that you have expressly consented to this. The processing takes place on the basis of Art. 6 para. 1 lit. a DSGVO with your consent. You may revoke your consent at any time, without the legality of the processing carried out on the basis of the consent until the revocation takes effect. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by a message to us declaring the termination of your subscription. In either case, your email address will then be removed from the distribution list.
Your data will be passed on to a service provider for email marketing within the framework of order processing. Your data will not be passed on to any other third party. Your data will be transferred to a third country for which an adequacy decision of the European Commission exists.
Cookies
Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on the computer system of a user. If a user accesses a website, a cookie may be stored on the user’s operating system. This cookie contains a string of characters that enables the browser to be uniquely identified when the website is accessed again. We use these cookies for the purpose of making our offer more user-friendly, more effective and safer. Furthermore, cookies enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these functions, it is necessary that the browser is also recognised after a page change. The processing is based on Art. 6 para. 1 lit. f DSGVO from our legitimate interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our offer.
Cookies are stored on your computer. Therefore, you have full control over the use of
cookies. By selecting the corresponding technical settings in your Internet browser, you can be notified before cookies are set and decide individually whether to accept them or not.
Preventing the storage of cookies and transmission of the data they contain.
Stored cookies can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can find out how to manage (including disabling) cookies on the main browsers by following the links below:
Chrome browser: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer:
https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Analysis of advertising
The data processing described in this section, in particular the setting of cookies, is carried out on the basis of Art. 6 (1) lit. f DSGVO from our legitimate interest:
– in the demand-oriented and targeted design of the website, e.g. in analysis and statistics tools.
– To target site visitors with interest-based advertising, e.g. in conversion tracking.
You have the right to object at any time to the processing of your personal data based on Art. 6 Para. 1 lit. f DSGVO for reasons arising from your particular situation.
Use of Google Analytics
We use the web analytics service Google Analytics of Google LLC on our website. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the organisation responsible for your data.
Accordingly, Google Ireland Limited is the company affiliated with Google which is responsible for processing your data and ensuring compliance with applicable data protection laws. The data processing serves the purpose of analysing this website and its visitors. On behalf of the operator of this website, Google will, for this purpose, use the information obtained to evaluate your use of the website, to compile reports on website activity and to provide the website operator with additional services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.
Google Analytics uses cookies that enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymisation is activated on this website. This means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
Google is a certified service provider in accordance with the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with the European data protection guidelines.
You can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading the browser plug-in available at the following link
Download and install browser plug-in [https://tools.google.com/dlpage/gaoptout?hl=de].
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when visiting this website. You must perform the opt-out on all systems and devices used for this to be fully effective. If you delete the opt-out cookie, requests will be sent to Google again. If you click here, the opt-out cookie will be set: Disable Google Analytics.
You can find more information on terms of use and data protection at
https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/.
Use of the re-marketing or “similar target groups” function of Google
We use the re-marketing or “similar target groups” function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) on our website. If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the organisation responsible for your data.
Accordingly, Google Ireland Limited is the company affiliated with Google which is responsible for processing your data and complying with applicable data protection laws.
The application serves the purpose of analysing visitor behaviour and visitor interests.
To perform the analysis of website usage, which forms the basis for the creation of interest-based advertisements, Google uses cookies. The cookies are used to record visits to the website and anonymised data on website usage. No personal data of the website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to the USA. Google has signed up to the
US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with the European data protection guidelines.
You can permanently disable the use of cookies by Google by following the link below and downloading and installing the plug-in provided there:
https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the additional information on opting out provided there.
For more information on Google Re-marketing and the associated privacy policy, please visit:
https://www.google.com/privacy/ads/
Use of Google Ads conversion tracking
We use the online advertising program “Google Ads” on our website, and in this context, the corresponding conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the organisation responsible for your data.
Accordingly, Google Ireland Limited is the company affiliated with Google which is responsible for processing your data and complying with applicable data protection laws. When you click on an ad placed by Google, a cookie for conversion tracking is placed on your computer.
These cookies have a limited validity, do not contain personal data and are therefore not used for personal identification. If you visit certain pages of our website
and the cookie has not yet expired, Google and we can recognise that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Thus, there is no way that cookies can be tracked across Ads customers’ websites.
The information obtained with the help of the conversion cookie is used for the purpose of creating conversion statistics. Here, we learn about the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which users can be identified personally.
Your data may be transferred to the USA. Google has signed up to the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with the European data protection guidelines.
You can deactivate personalised advertising for you in Google’s advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de.
Alternatively, you can prevent the use of cookies by third-party providers by visiting the
Network Advertising Initiative deactivation page at
https://www.networkadvertising.org/choices/ and implementing the information on opting out provided there. You will then not be included in the conversion tracking statistics.
You can find more information as well as Google’s privacy policy at:
https://www.google.de/policies/privacy/ Use of Facebook Re-marketing
We use the “Custom Audiences” re-marketing function of Facebook Inc. on our website (1601 S.California Ave, Palo Alto, CA 94304, USA; “Facebook”).
The application serves the purpose of targeting visitors to the website with interest-based advertising in the Facebook social network.
For this purpose, the re-marketing tag of Facebook has been implemented on the website. Via this tag, a direct connection to the Facebook servers is established when visiting the website. This way, information on which of our pages you have visited will be transmitted to the Facebook server. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, personalised, interest-based Facebook ads will then be displayed to you.
Your data may be transmitted to the USA. Facebook has signed up to the
US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with the European data protection guidelines.
You can deactivate the “Custom Audiences” re-marketing function here.
For more information on the collection and use of data by Facebook, your rights in this regard, and options for protecting your privacy, please refer to Facebook’s privacy policy at https://www.facebook.com/about/privacy/.
Use of Google AdSense
We use the AdSense function of Google LLC (1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA; “Google”).
If you have your habitual residence in the European Economic Area or Switzerland, Google is
Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the organisation responsible for your data. Google Ireland Limited is therefore the company associated with Google which is responsible for the processing of your data and for compliance with the applicable data protection laws.
The purpose of the data processing is to rent advertising space on the website and to target visitors to the website with interest-based advertising.
By means of this function, personalised, interest-related advertising ads from the Google Display Network are served to visitors of the Provider’s website. In doing so, Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Google may transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google.
Google is a certified service provider in accordance with the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with the European data protection guidelines.
You can permanently disable the use of cookies by Google by following the link below and downloading and installing the plug-in provided there:
https://support.google.com/ads/answer/7395996?hl=de.
Alternatively, you can prevent the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the information on opting out provided there.
More information as well as Google’s privacy policy can be found at:
https://www.google.com/policies/technologies/ads/, https://www.google.de/policies/privacy/
Plug-ins Use of YouTube
We use the function for embedding YouTube videos of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”) on our website. YouTube is a company associated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) affiliated company.
The function displays videos deposited with YouTube in an iFrame on the website. The option “Extended data protection mode” is activated. As a result, YouTube does not store any information about visitors to the website.
Only when you watch a video information about it will be transmitted to YouTube and stored there. Your data may be transmitted to the USA. Google is a certified service provider in accordance with the US-EU data protection agreement “Privacy Shield” and is thus obligated to comply with the European data protection guidelines.
For more information about the collection and use of data by YouTube and Google, about your rights in this respect and options for protecting your privacy, please refer to the YouTube privacy policy (https://www.youtube.com/t/privacy).
Use of Vimeo
We use plug-ins on our website from Vimeo Inc. (555 West 18th Street New York, New York 10011, USA; “Vimeo”) to integrate videos from the portal “Vimeo”.
When you access pages of our website that are provided with such a plug-in, a connection is established to the servers of Vimeo and the plug-in is displayed on the page by notifying your browser.
This transmits to the servers of Vimeo both your IP address and the information about which of our pages you have visited.
If you are logged in to Vimeo, Vimeo assigns this information to your personal user account. When using the plug-in functions (e.g. by starting a video by pressing the corresponding button), this information is also assigned to your Vimeo account. Your data may be transmitted to the USA. Vimeo is a certified service provider in accordance with the US-EU data protection agreement “Privacy Shield” and is thus obligated to comply with the European data protection guidelines.
The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO from the legitimate interest of Vimeo in market analysis and in improving its services in a needs-oriented and targeted manner.
If you do not want Vimeo to assign the collected information directly to your Vimeo account, you must log out of Vimeo before visiting our website.
For more information on the purpose and scope of the collection, the use and processing of the data by Vimeo, as well as on your rights in this regard and options for protecting your privacy, please refer to Vimeo’s privacy policy: https://vimeo.com/privacy
Use of GoogleMaps
We use the function for embedding GoogleMaps maps of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the organisation responsible for your data.
Accordingly, Google Ireland Limited is the company affiliated with Google which is responsible for processing your data and complying with applicable data protection laws. The function enables the visual display of geographical information and interactive maps. In the process, Google also collects, processes and uses data of visitors to the websites when they access the pages in which GoogleMaps maps are integrated.
Your data may also be transferred to the USA. Google is a certified service provider according to the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with the European data protection guidelines.
The processing is based on Art. 6 para. 1 lit. f DSGVO from the legitimate interest in the demand-oriented and targeted design of our website.
For more information on the collection and use of data by Google, please refer to Google’s privacy policy at https://www.google.com/privacypolicy.html. There, you also have the option to change your settings in the Privacy Center so that you can manage and protect your data processed by Google.
Use of Google reCAPTCHA
We use the reCAPTCHA service of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”) on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the organisation responsible for your data.
Accordingly, Google Ireland Limited is the company affiliated with Google which is responsible for processing your data and complying with applicable data protection laws. The query serves the purpose of distinguishing the input by a human or by automated, machine processing.
For this purpose, your input is transmitted to Google and further used there. In addition, the IP address and, if applicable, other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transferred to the USA. Google is a certified service provider in accordance with the US-EU data protection agreement “Privacy Shield” and is thus obliged to comply with the European data protection guidelines.
The processing is based on Art. 6 para. 1 lit. f DSGVO from the legitimate interest to protect our website from automated spying, abuse and SPAM.
For more information on Google reCAPTCHA and the associated privacy policy, please visit:
https://www.google.com/recaptcha/intro/android.html as well as https://www.google.com/privacy
Data subject rights and storage period
Duration of storage
The data will be stored in compliance with legal retention periods and then deleted after expiry of the deadline, unless you have consented to further processing and use.
Rights of the data subject
You are entitled to the following rights according to Art. 15 to 20 DSGVO if the legal requirements are met:
Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO, as well as against processing for the purpose of direct marketing.
Contact us if you wish. You can find the contact details in our imprint.
Right of complaint to the supervisory authority
In accordance with Art. 77 DSGVO, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful.
Right of objection
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO, you have the right to object to this processing with effect for the future at any time for reasons arising from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the assertion, exercise or defence of legal claims.
If personal data processing is carried out for direct marketing purposes, you may object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for the purpose of direct advertising.
Rights of use of photographs during online presentation events
Photographs may be taken which we publish in the media. The publication shall take place for an indefinite period of time. It is pointed out that photos on the Internet can be accessed by any person. It cannot be ruled out that such persons will continue to use the photos or pass them on to other persons. This consent is valid indefinitely from the date of confirmation.
Use of names
With their registration, participants of the LÖWENSTARK digital courses consent to the publication of their name and email address to other participants at the time of the course (e.g. padlet use, zoom, screenshots of zoom for social media, mail traffic).
Last update: 18 February 2021